Open-source tools have made MMM more accessible, but reliable results still depend on clean data, thoughtful modeling, and ...
Retail Customer Segmentation — RFM Analysis Tools: Python (Pandas, Seaborn) | SQL (SQLite) Project Overview Customer segmentation analysis on 400K+ UK online retail transactions (Dec 2009 – Dec 2011) ...
Customer-Segmentation-Analysis-Python-Pandas A Python project that segments 500 e-commerce customers using RFM logic (Recency, Frequency, Monetary) and visualises behaviour patterns across age groups, ...