These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.

Shares in Chinese AI startup MiniMax soared 109% as it went public in Hong Kong on Friday, raising US$619 million in a sign ...

Editor’s note: This story was updated on Nov. 6, 2025, after the USDA revised the maximum allotments for SNAP benefits. (NEXSTAR) – The plan for November SNAP benefits has changed again. The 42 ...

Inspired by Tove Jansson's Moominland Midwinter. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. At the PC Gaming Show Tokyo Direct, we just got ...

What happens when a device designed to empower creativity and innovation is held back by something as simple as power? The Raspberry Pi 5, with its impressive leap in performance and functionality, ...

At-a-Glance: Large-scale oilfield logistics succeed by locking a clear S&OP-driven plan, right-sized buffers, multi-modal execution, and tight OTIF control, while minimizing NPT, demurrage, and ...

At-a-Glance: Deploy a layered robotic monitoring system (UAVs, crawlers/quadrupeds, ROV/AUV) integrated with control systems and data analytics to cut exposure, improve inspection coverage, reduce ...

Performance Max has evolved dramatically since its 2021 launch. If you’re still running campaigns like it’s 2023, you’re leaving serious performance gains behind. With Google rolling out enhanced ...

Google supposedly added two new metrics within the Google Ads AI Max campaigns for improved tracking and reporting. One is named expanded matches and the other is named expanded landing pages. This ...

iPhone 17 Pro details that we’re confident on include the new starting price and base storage amount, the new camera bar design and what each camera can do, and a somewhat surprising shift from ...

CAMBRIDGE, U.K. – A small Microsoft Research team had lofty goals when it set out four years ago to create an analog optical computer that would use light as a medium for solving complex problems.