iPhone and iPad owners using the Search option in the App Store will soon see ads appearing at the top of results. From October 5, whenever an iOS user enters a keyword in the App Store’s search box, ...

Perhaps you noticed that over the past several months, Apple has been placing ads throughout its iPhone apps and alerts. It’s most prominent when you visit the App Store, but another place ads have ...

Apple today shared several new short video ads on its UK YouTube channel, highlighting iPhone features like the App Store, Ceramic Shield, Stolen Device Protection, and Find My. Each ad is about 13 ...

Apple is preparing to expand the number of advertisements displayed in App Store search results, signaling a deeper push into performance-driven app discovery. According to a new update published on ...

Apple’s App Store will introduce additional ad placements in search results beginning in 2026, Apple said Wednesday. The move represents a significant shift in how users will encounter sponsored ...

Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen ...

Explore the App Store Marketing map featuring the top platforms and tools to improve visibility, boost rankings, and grow on the app stores.