Pricing offerings effectively can allow nonprofits to find customers who align with their vision. The process of creating the right kind of pricing can take time and requires a few important exercises ...

Forbes contributors publish independent expert analyses and insights. Author, professor and founder. Deeply curious about leadership. From the outside it may seem like a simple choice, but pricing is ...

A new program from Optum Rx would offer greater predictability by using a guarantee-based pricing model. Optum Rx announced a new value-based pricing model with an emphasis on predictability and ...

AI is transforming more than just how software works. It’s changing how it should be priced. The traditional SaaS playbook—charge by seat, bundle features, sign annual contracts—was built for a ...

James Jay Barber, President and CEO, opened by noting his transition into the role and outlined a focused strategy: "what I believe this business needs now is a sharp focus on commercial processes, ...

The notion of a one-size-fits-all pricing model is becoming increasingly obsolete. Every company evolves at a different pace and scale, necessitating tailored pricing strategies to meet its unique ...

Outcomes-based pricing models can enhance cost-effectiveness and pass savings to patients for CAR T and bispecific therapies. Universal EMR systems are essential for seamless data sharing, improving ...

A new pharmacy model from Optum Rx called Clear Trend Guarantee is seeking to increase transparency around drug costs for members. The pharmacy services arm of UnitedHealth Group's Optum, Optum Rx is ...

IT decision-makers and people in IT procurement have seen various types of software licensing evolve. On-premise software licensing, normally charged per user or per processor, has moved to a ...