A breakdown of creative ad designs for Valuable Design Dept. Model transformations, perspective shifting, vintage ad styles, ...

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Even if you’re not starting an advertising agency, odds are you or someone at your business is responsible for the company’s ads and marketing. It’s important to brainstorm creative ideas regularly or ...

Aside from audience targeting and bid optimization, here's how advertisers can leverage machine learning to enhance the creative process. It’s a fascinating time to be a marketer. The advent of AI and ...

Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...