Boston University professor of marketing relates behavioral science findings to the world of business. Nina Mazar believes the field of behavioral science has much to offer organizations as they seek ...

In the U.S., behavioral interventions increased charging by 10% for plug-in hybrid electric vehicle (PHEV) drivers. In Japan, PHEV and battery electric vehicle (BEV) drivers shifted charging to peak ...

Peter H. Kim, a professor at the University of Southern California’s Marshall School of Business, has spent two decades studying trust and trust repair. In his new book, How Trust Works: The Science ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Total R&D expenditures at American universities topped $117.5 billion in FY 2024. Of that ...

The Culver Mentor and Research Fellows program is an endowed program that supports undergraduate research and creative scholarship in the disciplines of the Social and Behavioral Sciences Division.

At its core, conservation is about behavior change. Yet few organizations have put in place the structure, standards, and ...

Scientific ontologies are systems and/or knowledge structures that specify concepts of science with agreed-upon labels and definitions and provide a framework for complex relationships among the ...

The University of Colorado Boulder has named Dr. Lori Hunter director of its Institute of Behavioral Science (IBS), which applies leading edge social and behavioral science to inform and influence ...

Our ability to observe and forecast severe weather events has improved markedly over the past few decades. Yet hazardous weather continues to cause loss of life and result in other preventable social ...

It is time for animal behavior to become its own academic discipline. The Animal Behavior Society argues that animal behavior ...

Students are popular test subjects for many studies in behavioral sciences. However, using only students does not reveal the full picture about people in general. In fact, many of the students' ...